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Performance Review Templates

Best 

Technology Startup

Performance Review Examples in 2025

You’re a busy manager running your business, and researching the best performance review questions you can use to grow your team is time-consuming. So, we took the liberty of doing this legwork for you.

These example templates can help you create a better review experience by asking the right questions for each role.

We've curated the best questions by researching industry standard practices, pulling examples from our most successful teams, and by incorporating other other subjective parameters that we think would contribute best to growth. We hope this will help you save time in your own performance management process.

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Technology Startup

Performance Review Examples

A Technology Startup is a newly established company in the technology sector that focuses on developing innovative products or services. These startups often work on cutting-edge technologies, disruptive solutions, or software applications to address specific market needs or problems.
Software Engineer Tech Startup
Product Manager
Data Scientist
UX/UI Designer Tech Startup
DevOps Engineer
Digital Marketing Specialist
Customer Success Manager
Head of Operations
Chief of Staff
Business Development Manager

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Technology Startup

Software Engineer Tech Startup

Job Description:
Design, develop, and test software applications in a fast-paced technology startup environment.
Performance Areas:
Software Development
  1. How effectively does the Software Engineer design and implement software solutions to meet project requirements?
  2. Does the Software Engineer follow best practices and coding standards in software development?
  3. How does the Software Engineer ensure the scalability and maintainability of software code?
Problem-Solving and Coding Efficiency
  1. How well does the Software Engineer approach and solve complex technical problems in software development?
  2. Does the Software Engineer optimize algorithms and code for efficiency and performance?
  3. How does the Software Engineer manage technical debt and code refactoring effectively?
Technical Skills and Expertise
  1. How effectively does the Software Engineer apply programming languages and frameworks relevant to the technology stack?
  2. Does the Software Engineer stay updated on emerging technologies and industry trends?
  3. How does the Software Engineer demonstrate expertise in software architecture and design patterns?
Collaboration and Teamwork
  1. How well does the Software Engineer collaborate with cross-functional teams, including product managers and designers?
  2. Does the Software Engineer actively participate in code reviews and provide constructive feedback to team members?
  3. How does the Software Engineer contribute to a positive and productive team culture?
Innovation and Creativity
  1. How effectively does the Software Engineer propose innovative solutions and improvements to existing software features?
  2. Does the Software Engineer explore creative approaches to enhance user experience and functionality?
  3. How does the Software Engineer contribute creative ideas to solve technical challenges?
Code Quality and Review
  1. How well does the Software Engineer maintain high code quality and adhere to coding standards?
  2. Does the Software Engineer conduct thorough code reviews and address feedback from peers?
  3. How does the Software Engineer ensure that code changes are well-documented and tested?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Product Manager

Job Description:
Lead product strategy and vision, conduct market research, collaborate with cross-functional teams, and drive product development.
Performance Areas:
Product Strategy and Vision
  1. How effectively does the Product Manager define and communicate product vision and strategy?
  2. Does the Product Manager identify market opportunities and align product roadmap with customer needs?
  3. How does the Product Manager prioritize features and enhancements for maximum impact?
Market Research and Customer Insights
  1. How well does the Product Manager conduct market research to understand customer needs and industry trends?
  2. Does the Product Manager gather and analyze customer feedback and insights for product improvement?
  3. How does the Product Manager use market data to guide product decisions?
Cross-Functional Collaboration
  1. How effectively does the Product Manager collaborate with engineering, design, and marketing teams?
  2. Does the Product Manager facilitate communication between cross-functional teams to ensure project alignment?
  3. How does the Product Manager foster a collaborative environment to deliver successful products?
Product Development and Roadmap
  1. How well does the Product Manager manage product development, including feature planning and delivery?
  2. Does the Product Manager create and maintain a clear and actionable product roadmap?
  3. How does the Product Manager handle trade-offs and prioritize features to meet deadlines?
Product Launch and Marketing
  1. How effectively does the Product Manager plan and execute product launches?
  2. Does the Product Manager work with marketing teams to develop go-to-market strategies?
  3. How does the Product Manager measure the success of product launches and adjust marketing approaches accordingly?
Product Performance and Analytics
  1. How well does the Product Manager analyze product performance data, such as user metrics and customer feedback?
  2. Does the Product Manager use data insights to identify areas for product optimization and enhancement?
  3. How does the Product Manager monitor product KPIs and metrics to ensure success and growth?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Data Scientist

Job Description:
Leverage data analysis, statistical modeling, and machine learning to provide valuable insights and support data-driven decision making.
Performance Areas:
Data Analysis and Modeling
  1. How effectively does the Data Scientist analyze large datasets to derive actionable insights?
  2. Does the Data Scientist use statistical techniques and modeling to predict trends and patterns?
  3. How does the Data Scientist clean and preprocess data for accurate analysis?
Statistical Analysis and Interpretation
  1. How well does the Data Scientist interpret statistical results and communicate findings to stakeholders?
  2. Does the Data Scientist validate the significance and reliability of statistical findings?
  3. How does the Data Scientist identify correlations and causal relationships in data?
Machine Learning and AI
  1. How effectively does the Data Scientist develop and implement machine learning algorithms and models?
  2. Does the Data Scientist use AI techniques for data analysis and prediction?
  3. How does the Data Scientist optimize model performance and interpret model outputs?
Data Visualization and Communication
  1. How well does the Data Scientist present data visually to convey insights and trends?
  2. Does the Data Scientist create intuitive data visualizations for non-technical audiences?
  3. How does the Data Scientist communicate complex technical concepts in a clear and concise manner?
Data-Driven Decision Making
  1. How effectively does the Data Scientist support decision making by providing data-driven insights?
  2. Does the Data Scientist collaborate with business stakeholders to understand data requirements?
  3. How does the Data Scientist ensure data accuracy and integrity for decision making?
Data Privacy and Ethics
  1. How well does the Data Scientist adhere to data privacy regulations and ethical considerations?
  2. Does the Data Scientist handle sensitive data securely and responsibly?
  3. How does the Data Scientist ensure data anonymization and protection of user privacy?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

UX/UI Designer Tech Startup

Job Description:
Conduct user research, create wireframes and prototypes, design visual elements, and enhance user experience and interface.
Performance Areas:
User Research and Persona Development
  1. How effectively does the UX/UI Designer conduct user research to understand user behaviors and preferences?
  2. Does the UX/UI Designer create user personas to inform design decisions?
  3. How does the UX/UI Designer use user insights to improve product usability?
Wireframing and Prototyping
  1. How well does the UX/UI Designer create wireframes and interactive prototypes for product designs?
  2. Does the UX/UI Designer consider user flows and interactions during the prototyping process?
  3. How does the UX/UI Designer iterate and refine prototypes based on feedback?
Visual Design and Branding
  1. How effectively does the UX/UI Designer design visual elements that align with the product's brand identity?
  2. Does the UX/UI Designer maintain consistency in visual design across product interfaces?
  3. How does the UX/UI Designer create visually appealing and intuitive user interfaces?
User Interface and Interaction Design
  1. How well does the UX/UI Designer design user interfaces that enhance user interactions and experiences?
  2. Does the UX/UI Designer optimize UI elements for responsiveness and accessibility?
  3. How does the UX/UI Designer improve navigation and information architecture for user-friendly interfaces?
Usability Testing and User Feedback
  1. How effectively does the UX/UI Designer conduct usability testing and gather user feedback?
  2. Does the UX/UI Designer use feedback to identify usability issues and areas for improvement?
  3. How does the UX/UI Designer validate design decisions based on user feedback?
Design Tools and Software
  1. How well does the UX/UI Designer utilize design tools and software, such as Sketch or Adobe XD?
  2. Does the UX/UI Designer stay updated on new design tools and techniques?
  3. How does the UX/UI Designer leverage design software for efficient and effective design workflows?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

DevOps Engineer

Job Description:
Automate and streamline software development processes, manage cloud infrastructure, and ensure continuous integration and delivery.
Performance Areas:
Infrastructure Automation
  1. How effectively does the DevOps Engineer automate infrastructure provisioning and configuration?
  2. Does the DevOps Engineer use tools like Ansible or Terraform for infrastructure management?
  3. How does the DevOps Engineer maintain version control for infrastructure code?
Continuous Integration and Deployment
  1. How well does the DevOps Engineer implement and manage continuous integration and deployment pipelines?
  2. Does the DevOps Engineer ensure automated testing and code quality checks in CI/CD workflows?
  3. How does the DevOps Engineer orchestrate deployments to various environments?
Monitoring and Performance Optimization
  1. How effectively does the DevOps Engineer monitor system performance and identify bottlenecks?
  2. Does the DevOps Engineer set up monitoring tools like Prometheus or Grafana?
  3. How does the DevOps Engineer optimize system performance and resource utilization?
Collaboration with Development and Operations
  1. How well does the DevOps Engineer collaborate with development and operations teams?
  2. Does the DevOps Engineer bridge the gap between development and production environments?
  3. How does the DevOps Engineer foster a culture of collaboration and shared responsibility?
Security and Compliance
  1. How effectively does the DevOps Engineer implement security measures to safeguard infrastructure and data?
  2. Does the DevOps Engineer follow industry best practices and compliance standards?
  3. How does the DevOps Engineer manage access controls and security audits?
Incident Management and Resolution
  1. How well does the DevOps Engineer handle incidents and outages in production environments?
  2. Does the DevOps Engineer establish incident response procedures and conduct post-mortems?
  3. How does the DevOps Engineer implement measures to minimize downtime and service disruptions?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Digital Marketing Specialist

Job Description:
Execute digital marketing campaigns, manage online presence, and analyze performance metrics to drive online growth.
Performance Areas:
Digital Marketing Strategy
  1. How effectively does the Digital Marketing Specialist develop and implement digital marketing strategies aligned with business goals?
  2. Does the Digital Marketing Specialist identify target audience segments and select appropriate digital channels for campaigns?
  3. How does the Digital Marketing Specialist leverage data to optimize digital marketing efforts?
Content Creation and Marketing
  1. How well does the Digital Marketing Specialist create engaging and compelling content for various digital platforms?
  2. Does the Digital Marketing Specialist coordinate content calendars and campaigns across multiple channels?
  3. How does the Digital Marketing Specialist measure content performance and adjust strategies accordingly?
Social Media Management
  1. How effectively does the Digital Marketing Specialist manage social media accounts, create posts, and engage with the audience?
  2. Does the Digital Marketing Specialist monitor social media trends and respond to customer inquiries?
  3. How does the Digital Marketing Specialist use social media to enhance brand awareness and customer engagement?
Email Marketing and Automation
  1. How well does the Digital Marketing Specialist plan and execute email marketing campaigns?
  2. Does the Digital Marketing Specialist use marketing automation tools to nurture leads and customer relationships?
  3. How does the Digital Marketing Specialist analyze email campaign performance and optimize conversion rates?
Search Engine Optimization (SEO)
  1. How effectively does the Digital Marketing Specialist optimize website content and structure for search engines?
  2. Does the Digital Marketing Specialist conduct keyword research and implement SEO best practices?
  3. How does the Digital Marketing Specialist improve organic search rankings and website visibility?
Performance Analytics and Reporting
  1. How well does the Digital Marketing Specialist track and analyze key performance indicators (KPIs) for digital marketing success?
  2. Does the Digital Marketing Specialist prepare comprehensive performance reports for stakeholders?
  3. How does the Digital Marketing Specialist use data insights to refine strategies and achieve marketing goals?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Customer Success Manager

Job Description:
Build and maintain strong customer relationships, drive product adoption, and ensure customer satisfaction and retention.
Performance Areas:
Customer Onboarding and Adoption
  1. How effectively does the Customer Success Manager onboard new customers and facilitate product adoption?
  2. Does the Customer Success Manager provide training and resources to help customers maximize product benefits?
  3. How does the Customer Success Manager measure customer adoption and usage?
Proactive Customer Support
  1. How well does the Customer Success Manager anticipate and address customer needs and concerns?
  2. Does the Customer Success Manager provide timely and personalized support to resolve issues?
  3. How does the Customer Success Manager go above and beyond to exceed customer expectations?
Customer Satisfaction and Retention
  1. How effectively does the Customer Success Manager measure customer satisfaction and gather feedback?
  2. Does the Customer Success Manager proactively identify and address potential customer churn risks?
  3. How does the Customer Success Manager develop and implement retention strategies?
Customer Success Metrics and Reporting
  1. How well does the Customer Success Manager track and analyze customer success metrics, such as churn rate and customer lifetime value?
  2. Does the Customer Success Manager prepare regular reports for management and stakeholders?
  3. How does the Customer Success Manager use data insights to improve customer success initiatives?
Cross-Functional Collaboration
  1. How effectively does the Customer Success Manager collaborate with sales, product, and support teams?
  2. Does the Customer Success Manager communicate customer feedback and insights to internal stakeholders?
  3. How does the Customer Success Manager contribute to a customer-centric culture within the organization?
Upselling and Account Expansion
  1. How well does the Customer Success Manager identify upselling opportunities and expand customer accounts?
  2. Does the Customer Success Manager upsell additional products or services that align with customer needs?
  3. How does the Customer Success Manager drive revenue growth through account expansion?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Head of Operations

Job Description:
Oversee operational processes, drive efficiency, and ensure seamless day-to-day business operations.
Performance Areas:
Operational Strategy and Planning
  1. How effectively does the Head of Operations develop and implement operational strategies to achieve organizational goals?
  2. Does the Head of Operations align operational plans with the company's long-term vision?
  3. How does the Head of Operations forecast resource requirements and optimize operational efficiency?
Process Improvement and Streamlining
  1. How well does the Head of Operations identify opportunities for process improvement and automation?
  2. Does the Head of Operations streamline workflows and eliminate bottlenecks in operations?
  3. How does the Head of Operations measure the impact of process improvements on operational performance?
Resource Management and Allocation
  1. How effectively does the Head of Operations allocate resources to various projects and departments?
  2. Does the Head of Operations optimize resource utilization to meet business demands?
  3. How does the Head of Operations plan for capacity and scalability in resource management?
Team Leadership and Development
  1. How well does the Head of Operations lead and motivate operational teams?
  2. Does the Head of Operations provide coaching and support for team members' professional growth?
  3. How does the Head of Operations foster a culture of collaboration and continuous improvement?
Performance Monitoring and KPIs
  1. How effectively does the Head of Operations monitor operational performance using key performance indicators (KPIs)?
  2. Does the Head of Operations use data-driven insights to assess operational effectiveness?
  3. How does the Head of Operations communicate performance metrics to stakeholders?
Budgeting and Cost Management
  1. How well does the Head of Operations create and manage operational budgets?
  2. Does the Head of Operations optimize costs while maintaining operational excellence?
  3. How does the Head of Operations ensure financial responsibility and accountability in operations?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Chief of Staff

Job Description:
Provide strategic support to the executive team, manage special projects, and enhance organizational effectiveness.
Performance Areas:
Strategic Support to Executive Team
  1. How effectively does the Chief of Staff provide support to the executive team in decision-making and planning?
  2. Does the Chief of Staff assist in the development and communication of strategic initiatives?
  3. How does the Chief of Staff facilitate effective communication and coordination among executive team members?
Project Management and Execution
  1. How well does the Chief of Staff manage special projects and initiatives on behalf of the executive team?
  2. Does the Chief of Staff set project goals and timelines, and ensure successful project execution?
  3. How does the Chief of Staff overcome obstacles and ensure project objectives are met?
Organizational Effectiveness and Efficiency
  1. How effectively does the Chief of Staff identify opportunities to improve organizational efficiency and effectiveness?
  2. Does the Chief of Staff recommend and implement process improvements to streamline operations?
  3. How does the Chief of Staff measure the impact of organizational changes on performance?
Internal and External Stakeholder Engagement
  1. How well does the Chief of Staff engage with internal and external stakeholders on behalf of the executive team?
  2. Does the Chief of Staff foster strong relationships with key partners and stakeholders?
  3. How does the Chief of Staff represent the company's interests and values in various interactions?
Executive Communication and Presentations
  1. How effectively does the Chief of Staff prepare and deliver executive-level presentations?
  2. Does the Chief of Staff synthesize complex information into concise and impactful messages?
  3. How does the Chief of Staff ensure clear and effective communication of executive decisions and directives?
Performance Tracking and Accountability
  1. How well does the Chief of Staff track the progress of strategic initiatives and key projects?
  2. Does the Chief of Staff hold stakeholders accountable for their roles and responsibilities?
  3. How does the Chief of Staff report on outcomes and performance to the executive team?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
Technology Startup

Business Development Manager

Job Description:
Identify growth opportunities, build strategic partnerships, and drive revenue expansion for the technology startup.
Performance Areas:
Market Research and Opportunity Identification
  1. How effectively does the Business Development Manager conduct market research to identify growth opportunities?
  2. Does the Business Development Manager analyze market trends and competitive landscapes?
  3. How does the Business Development Manager identify potential areas for revenue expansion?
Strategic Partnerships and Alliances
  1. How well does the Business Development Manager build and nurture strategic partnerships and alliances?
  2. Does the Business Development Manager negotiate and close partnership deals to drive business growth?
  3. How does the Business Development Manager leverage partnerships to create mutual value?
Lead Generation and Conversion
  1. How effectively does the Business Development Manager generate leads and prospects for new business opportunities?
  2. Does the Business Development Manager qualify and convert leads into successful business deals?
  3. How does the Business Development Manager build and maintain a healthy sales pipeline?
Client Relationship Management
  1. How well does the Business Development Manager manage relationships with existing clients and customers?
  2. Does the Business Development Manager understand client needs and provide tailored solutions?
  3. How does the Business Development Manager ensure client satisfaction and retention?
Revenue Growth and Sales Performance
  1. How effectively does the Business Development Manager drive revenue growth and meet sales targets?
  2. Does the Business Development Manager develop and execute effective sales strategies?
  3. How does the Business Development Manager measure sales performance and forecast revenue projections?
Proposal Development and Presentation
  1. How well does the Business Development Manager prepare compelling proposals for business opportunities?
  2. Does the Business Development Manager deliver persuasive presentations to potential clients?
  3. How does the Business Development Manager customize proposals based on client requirements?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.
View
We know that choosing the right performance review questions can be daunting. These are the best options we found during our research, and we hope they're helpful for your team.

If you think there's an excellent addition that should be made, drop an email to our team at hello@workstory.team. Until then, happy growing!

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