User Research and Empathy
- How well does the employee conduct user research and gather insights?
- Does the employee empathize with end-users to understand their needs and pain points?
- Does the employee create user personas and user journey maps?
Information Architecture and Wireframing
- How does the employee design effective information architecture for digital products?
- Does the employee create wireframes and prototypes for user testing?
- Does the employee optimize the user flow and navigation?
Visual Design and Branding
- How well does the employee design visually appealing interfaces and product elements?
- Does the employee maintain brand consistency across digital products?
- Does the employee create compelling visual assets and graphics?
User Interface (UI) Design
- How does the employee design and implement interactive and responsive user interfaces?
- Does the employee use UI design tools effectively?
- Does the employee ensure consistency and usability across different devices?
User Experience (UX) Design
- How well does the employee design and enhance overall user experiences?
- Does the employee incorporate feedback and usability testing into UX improvements?
- Does the employee iterate and refine UX designs based on user feedback?
Prototyping and User Testing
- How does the employee create prototypes for usability testing?
- Does the employee conduct effective user testing and gather feedback?
- Does the employee use insights from user testing to iterate and improve designs?
