Property Management Group

Marketing Coordinator Property Management

Performance Review Example

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Property Management Group

Marketing Coordinator Property Management

Job Description:
Assists in marketing and promotional activities for properties managed by the company. Responsibilities include creating marketing materials, managing online listings, and coordinating advertising campaigns.
Performance Areas:
Marketing Materials and Collateral
  1. How effectively does the employee create marketing materials and collateral for properties?
  2. Does the employee design eye-catching and informative brochures, flyers, and signage?
  3. Does the employee maintain a consistent brand image across marketing materials?
Online Listings Management
  1. How well does the employee manage online property listings on various platforms?
  2. Does the employee ensure accurate and up-to-date property information on listing websites?
  3. Does the employee optimize listings for search visibility and engagement?
Advertising Campaign Coordination
  1. How does the employee coordinate advertising campaigns for property promotions?
  2. Does the employee collaborate with advertising partners and agencies to execute campaigns?
  3. Does the employee track the performance of advertising initiatives and make recommendations for improvement?
Digital Marketing and Social Media
  1. How effectively does the employee utilize digital marketing and social media for property promotion?
  2. Does the employee manage property-related social media accounts and engage with the online audience?
  3. Does the employee create and schedule compelling content to drive traffic and inquiries?
Tenant and Prospect Communication
  1. How well does the employee communicate with tenants and prospective tenants through marketing channels?
  2. Does the employee respond promptly to inquiries and messages from tenants and prospects?
  3. Does the employee assist in coordinating property tours and showings?
Market Research and Analysis
  1. How does the employee conduct market research and analysis to support marketing strategies?
  2. Does the employee gather data on market trends, competitor offerings, and pricing?
  3. Does the employee provide insights and recommendations based on market research findings?
Overall Performance:
  • Summarize the employee's performance during the review period.
  • Highlight key strengths and areas for improvement.
Goals and Development:
  • Discuss performance goals for the next review period, structured as SMART goals (Specific, Measurable, Achievable, Relevant, Time-Bound).
  • Identify areas for professional development and training opportunities.
Additional Comments:
  • Provide any additional comments or feedback about the employee's performance.

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Other 

Property Management Group

Job Titles

Property Accountant

Manages financial records and accounting tasks for rental properties within the property management portfolio. Responsibilities include bookkeeping, budgeting, financial reporting, and tax preparation.
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Property Marketing Coordinator

Supports property marketing efforts to attract tenants and optimize property occupancy. Responsibilities include digital marketing, advertising, social media management, and coordinating marketing campaigns.
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Lease Compliance Coordinator

Responsible for ensuring that tenants adhere to lease agreements and property policies. Tasks include monitoring lease compliance, addressing violations, and assisting in lease administration.
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Administrative Assistant Property Management

Provides administrative support to property management teams and office operations. Handles tasks such as document management, correspondence, appointment scheduling, and tenant communication.
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Accounting Clerk

Provides accounting and financial support to property management teams. Responsible for financial record-keeping, accounts payable, accounts receivable, and financial reporting.
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Marketing Coordinator Property Management

Assists in marketing and promotional activities for properties managed by the company. Responsibilities include creating marketing materials, managing online listings, and coordinating advertising campaigns.
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Maintenance Technician

Performs maintenance and repair tasks on residential or commercial properties. Responsible for ensuring the safety, functionality, and appearance of properties.
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Property Inspector

Conducts inspections of residential or commercial properties to assess their condition, identify maintenance needs, and ensure compliance with regulations.
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Leasing Consultant

Assists in the leasing and marketing of residential or commercial properties. Interacts with prospective tenants, conducts property tours, and handles lease agreements.
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Property Manager

Manages residential or commercial properties on behalf of property owners. Responsible for rent collection, tenant relations, property maintenance, and financial reporting.
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